Anna Lang 
is a designer and creative strategist building digital worlds across food, hospitality, & more. She lives in New York City.

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→ Carbone London
→ Parm Famous Italian
→ No. 1 STEAK
→ Major Food Events Website
→ Video Work
→ Bacchanal Music Festival
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Carbone London

Creative Marketing Manager @ Major Food Group
Website Design, Paid Social, Art Direction

Project:Carbone London Opening
Summer 2025


My Work: Website Design
Creative Strategy for Paid Social
Design for Paid Social
Pre-Production & On-Set Support

Carbone debuted its first European outpost in London’s Mayfair district. The restaurant opened alongside the brand new Chancery Rosewood, a luxury hotel inside the former U.S. Embassy.

I contributed to a major overhaul of Carbone’s digital presence, including the launch of a new website, the @carbonerestaurants Instagram, and a foundational photoshoot.

As Carbone entered into its biggest opening yet, we hoped to continue telling the story of the tiny restaurant in Greenwich Village that revitalized Italian-American red sauce, while also solidifying the brand on the world stage.





›CARBONE LONDON DESKTOP WEBSITE (carbonelondon.com), DESIGNED IN COLLABORATION WITH MAGGIE MEISTER

›OPENING PAID INSTAGRAM & FACEBOOK CAMPAIGN

For the launch of the @carbonerestaurants Instagram, I created a campaign announcing the opening of Carbone London, featuring the revitalized brand photography alongside interior images of the new restaurant. 

 The campaign ran across major cities in the United States and Europe and served a dual function: both to drive reservations and awareness, but also to build an audience of loyalists on a brand new account.


+ 6,500 Instagram Follows
+ 750,000 Impressions
+ 46,000 Profile Visits

›PHOTOGRAPHY BY NICO SCHINCO